About Us
We Make It Our Business.
Strategic Digital Services is a full-service marketing and advertising agency, headquartered in Tallahassee, Florida. We provide expert consulting, planning, execution, and optimization solutions to both public and private sector organizations throughout the United States.
Our team draws from extensive public sector experience to offer specialized consulting services that are tailored to meet the unique needs of every client. Our services range from branding, creative design, traditional and digital media buying to website design and development, social media management, SEO, and more.
We leverage a data-driven approach to consulting, planning, and delivery to create impactful strategies, improve business objectives, and deliver ROI
We are committed to delivering measurable results and helping organizations improve their digital and offline presence by driving engagement, revenue growth, participation, and brand awareness.
Why Clients Trust Us.
We’ve worked on both the client and vendor side of the equation. We believe a good partner provides the client with candor, transparency and initiative.
Candor - We’ll be honest and straightforward with you when we evaluate a plan. For us, that sometimes means we tell you to spend less in advertising or that you need to try a media or service we don’t sell.
Transparency - We’ll tell you exactly how we plan to spend your advertising dollars, disclose all fees in an easy-to-read document, and give you access to a real-time performance dashboard with your metrics.
Initiative - We don’t hide from challenges. If we notice something is not working well, we reevaluate. If we see something is high-performing, we’ll recommend you double down on it. The performance of your campaign is our business.
Meet The Team
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Joe Clements
Chief Executive Officer
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Rebecca Romero
Chief Operating Officer
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Jeremy Branch
Staff Director
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Alexander Reinhard
Executive Account Manager
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Dylan LeMon
Account Manager
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Kenny Hill
Account Manager
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Steven Brautigam
Videographer
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Jack Reid
Team Partner
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Alyssa Seymour
Team Partner
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Jared Randall
Team Partner
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Bailey Simon-Francis
Account Analyst
Joe Clements
CEO
Joe is the CEO and founder of Strategic Digital Services, a public sector focused media consulting firm based in Tallahassee, Florida.
His unique sense of business, political, and digital trends has helped SDS twice earn a spot on Inc. Magazine's list of America's 5,000 fastest growing companies. Prior to starting SDS, Joe worked in the U.S. Senate, Florida Legislature and for the Republican Party of Florida.
With more than a decade of experience in the media and communications space, Joe is an increasingly sought-after public speaker who gives presentations on the near future of digital marketing and the real psychology behind consumer behavior. Joe earned a Bachelor of Science in Communications from the University of North Florida and a Master of Science Degree in Applied American Politics and Public Policy from Florida State University.
Rebecca Romero
Chief Operating Officer
Rebecca directs day-to-day operations of the business and serves as a primary point of contact for clients, shepherding projects, and managing workloads to ensure timely delivery. She earned a Bachelor of Business Administration in Marketing from the University of Central Florida. She worked for the Florida House of Representatives, first as a District Aide then promoted to a Legislative Aide, for almost three years. As a Legislative Aide, Rebecca learned about the legislative process, research, drafting legislation, and policy. She is well-versed in multiple areas of the agency to successfully juggle multiple projects and has been with the agency for six years. Rebecca is also bilingual.
Jeremy Branch
Staff Director
Jeremy Branch is a seasoned public affairs strategist and former elected official with nearly two decades of experience operating at the intersection of government, policy, and business development. He currently serves as Staff Director at Strategic Digital Services, where he oversees day-to-day operations, drives project management, and supports public and private sector partnerships across Florida and beyond.
Jeremy was elected to the Jackson County Board of County Commissioners in 2006 at just 23 years old, becoming the youngest elected official in Florida at the time. During his two terms, he managed multimillion-dollar budgets, led countywide infrastructure initiatives, and advanced policies supporting rural development and public safety. He also served in multiple statewide leadership roles with the Florida Association of Counties, including Co-Chair of the Public Safety Committee and the Rural Caucus. In recognition of his leadership and service, Jeremy received the FAC Presidential Leadership Award.
He holds a Bachelor of Science in Interdisciplinary Social Science from Florida State University and is known for his ability to build coalitions, influence policy outcomes, and translate public needs into strategic action.
Alexander Reinhard
Executive Account Manager
Alexander is an Executive Account Manager and creative lead at Strategic Digital Services, where he oversees campaign strategy, creative execution, and media performance for high-profile public sector and institutional clients. Since joining SDS in 2019, Alexander has progressed through multiple roles within the organization, earning increasing responsibility for both client leadership and creative direction. His work bridges strategy and design, ensuring that messaging is not only visually compelling but also performance-driven and accessible to diverse audiences.
With extensive experience across digital, print, and emerging media platforms, Alexander has led the creative development of statewide public awareness campaigns, disaster relief initiatives, and environmental outreach efforts. He frequently serves as lead designer on complex projects, directs field video production and multimedia storytelling efforts, and manages high-value media buys across social, programmatic, and nontraditional placements. In addition to client-facing leadership, Alexander mentors junior staff and interns, supporting creative development, onboarding, and best practices in ad design and performance tracking.
Alexander earned a Bachelor of Arts in Marketing from Florida State University, graduating Magna Cum Laude with a minor in Entrepreneurship.
Dylan LeMon
Account Manager
Dylan is a Tallahassee native and Florida State University graduate, where he majored in Editing, Writing, and Media. He serves as an Account Manager at Strategic Digital Services, overseeing projects from start to finish while coordinating internal teams and keeping clients aligned with strategy, timelines, and deliverables.
In his role, Dylan focuses on managing client relationships, driving project momentum, and ensuring each initiative achieves clear goals with measurable results. He brings a structured, detail-oriented approach to project management while maintaining a strong strategic lens across campaigns. With a passion for conservation and environmental communications, Dylan approaches every project with clarity, purpose, and long-term impact in mind.
Kenny Hill
Account Manager
Kenny is a Florida State University graduate who began his career at Strategic Digital Services in 2024 following his graduation in 2023. Through strong initiative, creative versatility, and a hands-on approach to problem solving, he advanced into a full-time Account Manager role in 2025. He currently serves as an Account Manager while also functioning as the team’s lead photographer and assistant videographer, contributing to both strategic planning and in-field production.
In his role, Kenny supports campaign development from concept through execution, balancing strategic oversight with direct creative production. He plays a key role in coordinating paid media placements across digital and traditional channels, ensuring campaigns remain aligned with performance goals and budget parameters. His combined background in account management and visual storytelling allows him to deliver cohesive, execution-focused solutions that support client objectives.
Steven Brautigam
Videographer
Steven is a Videographer Specialist at Strategic Digital Services, a public-sector focused media consulting firm based in Tallahassee, Florida.
With a strong foundation in digital filmmaking and hands-on production experience, Steven brings a cinematic, story-driven approach to modern media campaigns. His work spans documentaries, testimonials, advertising, campaign videos, instructional courses, and high-engagement social media content. Steven is known for his ability to translate complex messages into compelling visual narratives that resonate with diverse audiences.
Steven earned his diploma in Digital Filmmaking & Video Production from F.I.R.S.T. Institute, where he developed technical expertise across all phases of production, from pre-production planning through post-production delivery.
Jack Reid
Team Partner
Jack brings a variety of experience and knowledge to SDS with over a decade and a half of work in government and private sector external affairs and communications, as well as grassroots campaigns and strategies. This experience includes serving in the Executive Office of the Governor in Florida for more than four years. He holds a Bachelor's Degree in Religious Studies and an Associates of Arts in Political Science, and resides with his family in Fort Collins, Colorado.
Alyssa Seymour
Team Partner
Dynamic and results-driven advertising and marketing professional with over 2 years of experience developing and executing integrated campaigns across digital, traditional, and experiential channels. Proven track record of increasing brand visibility, engagement, and ROI through data-driven strategy and creative execution. Skilled in managing multi-channel campaigns, leading cross-functional teams, and aligning marketing efforts with client objectives. Experienced in responding to RFPs with tailored proposals, media plans, and activation strategies.
Jared Randall
Team Partner
Jared is a Florida State University graduate with a background spanning healthcare operations, business development, and digital marketing. He earned his degree in Commercial Entrepreneurship and has built his career around developing client relationships, leading teams, and delivering results across multiple industries. His professional experience includes serving in both sales and operational leadership roles at Concentra, where he gained firsthand experience in healthcare administration, organizational performance, and business development.
At Strategic Digital Services, Jared brings a unique perspective that combines hands-on operational experience with a strategic, data-driven approach to problem-solving. His work includes managing client relationships, conducting market and consumer research, developing marketing and engagement strategies, and translating complex findings into actionable recommendations. He has contributed to statewide healthcare transparency initiatives, public sector projects, and political campaigns, supporting efforts that connect organizations with their target audiences and drive measurable outcomes.
Jared is passionate about building meaningful relationships, approaching challenges with initiative, and continuously finding opportunities to grow and create lasting value for the clients and teams he serves.
Bailey Simon-Francis
Account Analyst